Looking ahead to fragrance trends for Autumn 2024

I know you like to keep up to date with everything new in the fragrance world, so today I thought I'd share with you the upcoming scent trends for Autumn 2024.
The three major trends for this autumn are Harvest Festival, Gourmand Desserts and Autumn Citrus.

Harvest Festival celebrates the harvest season, with a focus on the warm, comforting notes of hay and the delicious fragrances of autumnal harvest
fruits such as berries, apples and pears. This trend reflects an increasing consumer bias towards natural, earthy and slightly spicy scents in the
autumn months.

As the darker nights start to draw in we all love to treat ourselves to some delicious comfort food and this autumn another major trend is Gourmand Desserts. Perfect for those of you who like a sweet treat or two.

Autumn Citrus offers a refreshingly vibrant contrast to the warmth of the Harvest Festival trend. Citrus notes are just the thing for if you're looking for a fresher, more invigorating fragrance during the
autumn months.

Which will be your favourite trend do you think?